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Key Takeaways

  • Texas AG Ken Paxton sued Snapchat for alleged violations of the Texas Deceptive Trade Practices Act.
  • The lawsuit claims Snapchat misrepresents its app's age appropriateness and its addictive features, exposing minors to inappropriate content.
  • Paxton is seeking $10,000 for each of nine alleged violations and a court order to prevent Snapchat from advertising to children.
  • This legal action is part of a broader push by Texas against social media companies, following prior lawsuits and legislation, some of which faced constitutional challenges.
  • Snapchat's parent company denies the allegations, asserting it employs strong safety measures and resources for users.
So, you know how everyone's always worried about what kids are seeing online? Well, Texas Attorney General Ken Paxton just went ahead and sued Snapchat, claiming the company isn't being straight with parents about what's really on their platform and how addictive it can be. This isn't just a slap on the wrist; it's a big deal for digital accountability. The lawsuit says Snapchat broke the Texas Deceptive Trade Practices Act. Basically, it’s arguing that the app tells stores it's fine for kids as young as 12, but then users often see all sorts of stuff like profanity, sexual content, nudity, and drug use. That's a pretty big disconnect, if you ask me. Paxton isn't just worried about bad content. He's also pointing fingers at features like “Snapstreaks,” which push kids to use the app every single day. He thinks these are designed to get young minds hooked, causing them real harm. "I won't let Snapchat hurt our kids by running a business that gets Texas children addicted to a platform full of terrible stuff," Paxton said. He's really leaning into the idea that parents have a basic right to know the dangers these apps pose, and that Big Tech shouldn't lie about it. Now, what's he asking for? Paxton wants Snapchat to pay up – $10,000 for each deceptive trade violation, and there are nine of them listed already. He also wants a judge to order Snapchat to stop advertising its app to kids altogether. That's a strong stance. Of course, Snap Company, who owns Snapchat, isn't just taking this quietly. They told The Texas Tribune they completely disagree with Paxton's claims, saying his complaint doesn't really show how their platform works. They're saying things like, "Look, no single safety tool can catch everything online, just like in the real world." They insist they have strong safety measures, give out tutorials, work with experts, and keep investing in tools to keep all Snapchatters safe and private. This whole thing isn't happening in a vacuum. It's just the latest move by Texas officials against big tech companies. There's been a growing conservative pushback, and Texas has been leading the charge. Back in 2023, state lawmakers tried to strengthen laws to protect kids online. But parts of that legislation got blocked in court because they were too vague and possibly unconstitutional. It shows you just how tricky this legal area can be when you’re talking about free speech and content moderation. Even so, Paxton has used that law to go after other platforms. He sued TikTok, saying it let kids get around parental controls while still calling itself suitable for 12-year-olds. He also went after Roblox, claiming it exposed kids to sexually explicit content. So, this isn't his first rodeo with these kinds of battles. It means this fight with Snapchat is part of a much bigger, ongoing legal showdown over digital safety for kids in Texas.